Sanlam Managed Risk is an investment strategy designed to reduce volatility and the impact of significant and sustained market declines. It also allows dynamic participation in rising markets giving investors the confidence to stay invested for the long-term.
Understanding people’s biases about investment is crucial for financial research.
Behavioural Finance looks at the psychological factors that affect investment decisions. Traditional economic theory misses the human element of investing where behavioural biases prevents us from making the right decisions.
Once you understand the need for behavioural finance, you need to understand the fundamentals
The reasons that we don’t always make the right decisions is because of the way our brains process information using heuristic techniques, allowing biases to shape our ideas and seeing the world in a certain context.
We are continually researching the latest books to better understand Behavioural Finance and what drives it.
We search for relevant and informative articles to stay informed about Behavioural Finance and bring you the latest insights.
There are many innovative videos focused on Behavioural Finance that explain the psychology of spending money.
Below are some “simple” quiz questions that could help highlight the biases you may not be aware of.